MIGHTY LUCKY

Mighty Lucky is a full service studio located right in the heart of Chinatown’s growing art’s community. Their boutique style New York photography studio is ideal for modest crews producing portraiture, beauty, video & still life photography.

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Campaign Planning
SEO
Trend Analysis
Web Design
Campaign Reporting
Paid Media Strategy
Tone of Voice
Visual ID
Copywriting

 

CHALLENGE

With the launch of their new production division, Mighty Lucky Studio challenged us to develop a strong, focused, and cohesive visual language that showcased  both their studio and production services. Through an impactful visual identity, our goal was to spread awareness and garner clicks to drive bookings.

 

SOLUTION

At the forefront of our partnership, we optimized all of Mighty Lucky's social media channels (Instagram, Facebook, and Twitter) to streamline into one brand identity. We developed a strategy to highlight all exciting projects, brand ethos, and their services. To build brand awareness and drive site traffic, we created monthly paid campaigns, conducted SEO, and developed their web design.

 

RESULT

Increased the number of followers across all platforms, resulting in a growth of 349.8%

Engagements increased by 97,788%, a result of 7.8K total engagements  

Direct messages saw an increase of 3,911%, a total of count 361 messages received

Number of impressions increased by 1,407% with a total of 313.3K impressions

 

@MIGHTYLUCKYNYC

 
 
 
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BEHIND THE SCENES

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