Driven by creativity, designed by industry insiders, Mile Makeup is inspired by the brand’s home Milk–a cultural hub in NY and LA at the crossroads of fashion, music, photography and film. Milk Makeup is fun, eco-conscious, and multifunctional makeup built for the girl-on-the go who spends less time getting done up and more time getting stuff done.
Driven by creativity, designed by industry insiders, Mile Makeup is inspired by the brand’s home Milk–a cultural hub in NY and LA at the crossroads of fashion, music, photography and film. Milk Makeup is fun, eco-conscious, and multifunctional makeup built for the girl-on-the go who spends less time getting done up and more time getting stuff done.
As an integral part of Milk Makeup's launch, Plural built Milk Makeup’s social media framework from the ground up and attained a 100k fan base within six months.
Strategy
Calendar
Community
Engagement
Content Production
